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Drive down any street, walk through any business, mall or office building,
visit any tradeshow and you'll notice that there are signs everywhere. Small
or big, every business uses signs to increase their visibility and make an impact.
Signworld helps people start up their very own sign making business using the
latest technology and resources to tailor their business to meet the needs of
their local community for signages, sign products and services. Signworld is
a national organization with more than 200 independently owned sign companies
that specialize in providing customized commercial graphics and signagess. It's
personable, creative, rewarding and ideal for people-oriented individuals who
have the desire to learn how to manage a sales and production business. Our
Signworld affiliates are a cut above traditional sign companies. The ongoing
support and training provided along with state-of-the-art equipment will leave
the competition behind. But most importantly, with Signworld, you own your business
entirely and there are no royalties. Signs can be sassy, smart, bold, subtle,
creative or simply informative. They can also be profitable and fun. Our business
model is for you to work with ongoing large customers with a repetitive need:
Your core group of 30 customers or less will generate up to 80% of your annual
income. Signworld has been a part of that profit and fun since 1988. With over
20 years in the business, Signworld has established itself as the leader in
the no-royalty sign business concept.
any Signworld owner and they will tell you they are not a signmaker.
A Signworld owner hires signmakers. They joined Signworld because it is a professional,
B2B business with reasonable hours, low investment and minimal staffing requirements.
Signworld is one of the fastest growing organizations in a multi billion-dollar
industry. Companies of every type and every size use signs, and the vast majority
of those are disposable. 99% of all signs are indoors, not outdoors. The average
life of a sign is less than 30 days. A large majority of retailers change their
signs every month.
Signworld serves 100% of the sign industry requirements anything from
paper signs to vehicle wraps to large outdoor signs. It is a business that thrives
on repeat customers and the ability to grow accounts within large corporate
clients or retail chains. Signworlds are commercial sign companies which service
customers such as: Subway, Great Clips, Ford Motor, Hewlett-Packard, and Coca-Cola,
all who need large quantities of signs every month.
Many Signworld owners begin their operation in 1200-1500 square feet of either
an industrial or strip center, and migrate to an expanded office park or light
industrial location after just a few years. Ultimately, 90% of revenue is generated
by a small number of large corporate and commercial clients usually around
10 to 30 customers.
Signworld is not a franchise thus there are No Royalties and No Rules
usually associated with such business models.
While Signworld owners run their business the way they want to, they benefit
from one of the most comprehensive programs of training and ongoing support
in the industry. Beyond initial training, each owner has a Signworld business
coach who provides weekly guidance and assistance over a 2-year period. Signworld
owners also enjoy ongoing peer-to-peer support through communication with their
fellow Signworld owners to share ideas on sales, marketing, production and other
aspects of the business. We have people from all types of backgrounds - from
truck drivers and bankers to nurses and CPS's - who succeeded with only 1 location
open 5 days per week:
The SignWorld advantage :
Signworld owners gain the rewards of utilizing the latest technology, tried
and tested by our corporate offices. Our Sign Making System and Point-of-Sale,
Accounting and Contact Management Systems assist Signworld owners with productivity
and overall business management.
We give you a exclusive rights to a protected territory that meets our proven
criteria. Your territory will consist of a contiguous cluster of zip codes which
contains up to 3,000 businesses. This territory is yours exclusively, and we
will not sell or set up another sign company within this area. However, you
are free to sell your signs anywhere, even outside your protected territory.
Signworld's professional site selector
Our professiona site selector will assist you in locating an optimal site.
Traffic patterns, landmark location, parking and tenant mix are but a few of
the factors our expert will evaluate when working with you. We'll also help
you to customize the name, look and feel of your sign company. After reviewing
several acceptable sites with you, our specialist will handle the lease negotiation
of your final selection. Next, we'll help you choose a proven facility design,
space layouts, production flow systems and furniture settings. You decide on
your own business name and logo. The final touches will also be yours, to decorate
as you please. You are, after all, the Owner, but with the added benefit of
Signworld's over 20 years of experience to guide you along the way.
Technical and Operations Training
You'll be an expert in the sign-making busienss before you know it because
Signworld is committed to the highest level of excellence. To achieve that,
we give you five personalized and specialized training programs which comprise
- Five-day technical program covering the use of your signmaking hardware
and software system.
- Three days of business operations and one day of supplier tours which covers
advertising, marketing, sales, human resources, finance, legal, supplies,
suppliers, insurance and overall daily operations.
- 44 hours of webinars covering pricing, database and contact management,
inventory control, accounting and bookkeeping.
- Actual hands-on experience working in other Signworld locations for seven
more days to gain real world experience as you work with other successful
- One full day at your location. Our technical trainer will come to your location
to conduct this training.
Sales and Marketing Coaching
As a new Signworld Owner, you will be on a team of 8 to 12 other Owners.
Your team will meet in a weekly webinar for the first two years that you are
The focus of this coaching is to share with you the proven techniques other
Signworld Owners have used to grow their businesses. Sales success and lasting
change only comes about with ongoing reinforcement. In our two-year coaching
program, you experience ongoing learning in a team environment during weekly
webinar sessions. And, once a year, Owners meet in a classroom environment for
two full days to enhance their weekly coaching. Signworld's Sales and Marketing
Coaching is a dynamic, ongoing learning experience that becomes a vital part
of your professional life. It is a safe place to share your toughest problems
and work with your coach and your team of other Signworld Owners to find solutions
and fix them.
- Supply Discounts - Signworld Owners receive discounts on supplies,
saving thousands of dollars per year.
- 800 Numbers - Not one, but four 800 numbers have been established
for prompt "real world" answers for any and all questions you might
- Online Technical Support - Signworld's Technical Center has the ability
to give you live online computer support. No problem is impossible to solve
when you can put in a call to our Tech Center, and they can connect to your
computer and in turn download you the solution.
- Web Site - The special Owners Only section of our web site contains
valuable information for Owners, including our Owners Roster, list of Suppliers,
technical updates, calendar of events, and the Signworld eblast email system
which enables you to communicate with over 240+ owners instantly.
- Annual Convention - Each year, Signworld holds an annual convention
to provide our independent owners with a forum to learn, share ideas and meet
with our Owners and Suppliers. Our convention is held at the same time and
the same place as the largest sign industry trade show in the world. There,
you can visit with over 1900 exhibitors.